Imagine this… You spend months planning an event to perfection; all the décor looks great, the lighting is perfect and you arrange the best musicians to play along to the world’s greatest dancer. On the night of the event...only a handful of people turn up. Awkward? Yes. What went wrong? Probably communication. The way [...]
You are planning an event and need to sell tickets to fill the room and more importantly, cover the costs associated with hosting the event. So how do you sell out and where do you begin to make it happen? We get asked this question often and the truth is, there is no simple [...]
Are you thinking about including events in your business strategy? Perhaps you are not sure where to begin or how events might help you reach your goals. Let us help you make that decision. The first step is to understand your business goals. Are you hoping to increase sales and generate more leads? Do [...]
Let’ s face it, getting media coverage for your event can be a powerful boost to build your brand visibility. However, journalists are receiving invites to events all over the city, follow these tips to ensure yours stands out from the crowd! Develop a plan Being strategic with your approach allows you the opportunity [...]
Managing a team is no easy task, as well as being accountable for projects and key deliverables, managers are required to lead, motivate, coach and develop their teams for success. Strong teams are a result of good relationships, enthusiasm and passion paired with great leadership. Team building events can help build effective working relationships [...]
In many cases, securing event sponsors can be crucial to the overall profitability of events. This means organisers are relying on cash sponsorship to cover event costs in exchange for numerous benefits that can help brands build credibility, gain exposure and communicate directly with their target audience, and fast! Understanding the reasons why a [...]
Summer is upon us which means it’s the season for outdoor events! With festivals, walks, rides, parades and other outdoor soirees all on the horizon, it is imperative that we, as event organisers, ensure the safety of everyone involved. During the planning stages, it is important to take time to think about all the [...]
Silent auctions are a great way to raise money at fundraising events. However, successfully managing an auction requires a solid plan to help secure items, promote and excite bidders well in advance and a strong team onsite for execution and check out. Step 1 – Secure Auction Items To ensure your auction is profitable, [...]
Selecting speakers for events takes time and lots of research. Not only do you need to select someone that will help meet your event goals, you need to select someone that will engage well with your attendees. Before reaching out to potential speakers, spend some time thinking about your audience and who they would [...]
Good promotion is key to the success of most events. Planning the event is no easy challenge, but how do you get people to attend? Get your marketing hat on and make a plan to get your attendees excited about the event. Tell them who will be there, why they should attend and pay [...]
