The non-traditional format of this year’s Oscars will definitely be one for the history books. The Academy took a pretty big risk when they decided not to have a host, but we all know the producers were left scrambling just months before the event. Typically, we depend on an emcee to build consistency throughout [...]
Good promotion is key to the success of most events. Planning the event is no easy challenge, but how do you get people to attend? Get your marketing hat on and make a plan to get your attendees excited about the event. Tell them who will be there, why they should attend and pay [...]
Last month, we wrote about the urgency of sustainable events in our Event Trends for 2019 report. This is such an important conversation that event planners should be having because events can generate a large amount of waste, which has a significant impact on the environment, which we all share. Sustainable events are planned [...]
Happy New Year Friends! We are gearing up for a busy 2019 and there are a number of factors that are shaking up the industry with how we plan and execute events. Let’s take a look at five of the top trends that are shaping the future of events. Increase in Marketing Budgets According [...]
